Designing a notebook that accompanies your brand that you can give to clients and potential customers isn’t just about handing out gifts – it’s about offering people a real, physical experience of your brand. This is one of the most powerful ways to get people thinking about your brand, and in this article, the Curious Book team is going to be covering the sort of things you should be thinking about when creating a branded notebook.
Choose your notebook style
The first thing you need to do is decide when designing a notebook is the actual notebook itself. What size do you want? A5? A6? Do you want to create a typical diary-style notebook, or more of a custom journal with an industry-specific layout? At Curious Book Co., we offer a range of different sizes and styles of notebook, so you will be able to find something that suits your tastes and budget.
The notebook colours and design
This is the stage where your notebook really becomes your notebook. Whether you want to go with an out-there design on the front cover or something more simple and pared-back, the choice is all yours. If you wanted the best of both worlds, you could go for a simple exterior design and then go for a branded inside cover with a custom printed insert.
Whatever you decide to do, the most important thing is that you manage to capture the essence of your brand within your notebook’s design, so that your customers can experience it directly and form a memory around it.
The details
Once you have the basic design of your customised notebook down, it’s time to dig down into the details.
When it comes to putting the finishing touches on your notebook, there’s a variety of different options that you can choose. Here are some of the different things that we offer at Curious Book Co. to give you an idea:
- You can choose whether to deboss, emboss or foil stamp your logo
- You can add a custom belly band to your notebook for another layer of individuality
- As we mentioned earlier, you can add a branded page insert on the front and back cover. This can be some additional artwork, some flavour copy about your brand – anything you like!
- If you have decided to add any metallic elements to your notebook, you could opt for laser engraving on your notebook and create a unique inscription or piece of artwork for your customers
- For a more sophisticated look, you could go for gilded page edges!
How many do you need?
It’s not the most exciting part about designing a notebook, but getting the right order size is important. For the more stripped back version of our Curious Book, we offer a minimum order size of just ten, so if you only want a few books to hand out to customers or a small team of employees, this might be a good option. For this style of book, we offer super quick lead times too; we can go from concept to completion in just 3-5 days!
If you would like to learn more about designing a custom notebook with Curious Book Co., head to our design suite and start getting creative! Alternatively, if you would just like to speak with us about our process and discuss something a little more bespoke, feel free to give us a call.